PCB secures healthy dose of convention tourism for Western Australia

The Perth Convention Bureau has secured 88 new business events for Western Australia worth an estimated US$66.6 million to the local economy.

Achieved against the backdrop of the global economic crisis, the US$66.6 million, end-of-financial-year result saw the bureau exceed its 2008/09 delegate expenditure target by US$2 million.

The events, which consist of national and international conferences, corporate meetings, and incentive groups, are expected to attract an estimated 35,500 delegates to Western Australia over the next four years.

Bureau managing director Christine McLean described the result as a “fantastic achievement” in what has been an extremely difficult global economic environment.

“This result demonstrates the resilience of the business events sector and why the state government has committed increased funding to attract high-yield visitors,” Ms. McLean said.

“In the short term, the global economic crisis is impacting on our business with reduced delegate numbers at conferences and fewer corporate reward programs being booked, but the long-term prospects for the business events sector look extremely buoyant.                                                                                                            

“In spite of all the global communication options available these days, people still prefer to meet face to face.”

A string of significant medical conferences contributed to this year’s healthy scorecard of conference bid wins.

Among these include the Royal Australian College of Surgeons Annual Scientific Conference in May 2010 (2,800 delegates); the Australian and New Zealand College of Anaesthetists Annual Scientific Meeting in May 2012 (2,000 delegates); National Alcoholics Anonymous Convention in April 2011 (1,550 delegates); and the 11th National Rural Health Conference in March
2011 (1,200 delegates).

Ms. McLean said that the events will further Perth’s reputation as a leading center of medical research excellence.

“Perth’s reputation for, and expertise in, hosting major medical and science meetings is growing internationally and will help to position Perth over rival international destinations in the future.”

Given that the bureau’s new business events target has increased to US$81 million this year, it will be critical to position Perth and Western Australia front and center in the minds of event decision-makers around the world.

The expansion of the PCB’s Convention Scholarship Program and the creation of the new Business Events Brand for Western Australia are expected to lead to both an increase in opportunities and exposure for the destination.

“The scholarship program, which has already been hugely successful in unearthing local conference hosts and bidding opportunities through partnerships with Perth universities and the city of Perth, will be expanded to run in conjunction with Perth hospitals.

“Since the program’s inception, an estimated US$46.33 million worth of meetings has been generated on disciplines ranging from environment and education to engineering and resources. By including Perth’s top hospitals in the initiative, we aim to further profile the state’s expertise in the areas of medical research and health sciences.

“Add to this the launch of the business events brand for Perth and Western Australia, which we expect will attract unprecedented international and national exposure as a business events destination, and we are in a strong position to achieve our 2009/10 target.”

The bureau has been responsible for marketing Western Australia as a destination for business events since 1972. The business events industry is the highest-yielding sector of the tourism industry, with international delegates spending six times that of the leisure tourist.

Source  :  www.eturbonews.com

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WA gripped by Lotto fever with record $90m jackpot at stake

Two in three West Australian adults are expected to take part in a $20 million splurge on lottery tickets in the hope of scooping Australia’s record $90 million Lotto jackpot next week.
  
Lottery fever has gripped WA and it is estimated five times more tickets than usual will be bought in the State for Tuesday’s Oz Lotto draw.
  
The $90 million prize pool is unprecedented in Australian lottery history and is the culmination of nine weeks of rolled-over Oz Lotto prizes.
  
Lotterywest chief executive Jan Stewart said lottery ticket sales in WA were up 6 per cent on last year and were expected to jump even higher for Tuesday’s bumper draw.
  
“Our experience is that irrespective of the economic climate, people seem to continue to spend the few dollars each week they have been accustomed to spending on a Lotto or scratchie ticket and to find a little more when there is something special on like a big Oz Lotto or Powerball jackpot or a Saturday Lotto Superdraw,” Ms Stewart said. 
  
WA is a lottery-loving State, a fact which could be attributed to the ban on poker machines that has reduced gambling choices in the West.
  
Whether WA is luckier or just plays more, the State is full of Lotto winners. Over the past 12 months, seven of the 12 major (Division One) wins in the Oz Lotto game across Australia have gone to WA.
  
West Australian adults spend an average of $5.98 every week on the lottery and the clamour for tickets for Tuesday’s draw has shown they are spending more than ever.
  
Greg Mills, of Yokine Lottery Centre, said the number of people coming in to buy Lotto tickets had soared from an average of 250 a day to 350 in the run-up to Tuesday’s game.
  
“It’s pumping. People all want a share of this $90 million. It’s creating a lot of interest,” Mr Mills said.
  
Sadly, though, the chances of winning are slim — 45 million to one.
  
To improve your chances, it might be worth taking note of which numbers come up most often. The number 5 has been drawn 14 times over the past 50 Oz Lotto draws, while 45, 35 and 28 have come up 13 times each.
  
At the other end of the scale, the number 38 has emerged only three times in the past 50 draws. Numbers 6, 14, 36 and 39 were almost as unlucky, with four appearances each. 
  
You could also buy your ticket in one of WA’s lottery hotspots. Kalgoorlie has had the most Division One wins over the past five years, with $31.7 million won by eight players.
  
Perth CBD is also a lucky place, with more than $26.4 million shared between 11 Division One ticket holders over the same period.
  
Morley has had the highest number of Division One winners with 12 tickets sharing $9.8 million.
  
The biggest Division One win of all time was $58.7 million, which was won in Victoria in the Powerball game in June 2008.

Source  :   www.thewest.com.au

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